AI for Competitive Differentiation
The air travel industry is increasingly becoming more competitive.
Customer experience is a key differentiator that attracts customers to travel with an airline.
A major international airline set out to create a new standard for customer service.
Their goal was to offer a unique and convenient experience for every interaction in the customer’s journey.
Worked with key stakeholders to identify opportunities to leverage AI
Developed AI-powered personal travel assistant for a premier destination.
A chat dialog interface makes friendly interactive recommendations when the customer searches for flights.
AI helps the customer build travel plans and book flights.
AI supports a competitive, differentiated experience to the customer.
More than 80% of customers surveyed would recommend the service to the others.
Bookings to premier destination increased by 25%.
The airline is focusing on chatbot initiatives to maintain consecutive years of 5-star ratings for customer service.