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IBM and Shutterstock Partnership

Oct 31 2018

Richard Hearn

Shutterstock, a leading, creative platform with over 200 million royalty-free images, video clips and music tracks, has announced a new strategic partnership with IBM. Soon, users of IBM Watson Content Hub will have access to the vast library of Shutterstock assets as well as their easy and efficient creative design application, Shutterstock Editor.

IBM Melds Data Science, Business Intelligence on the Cloud

Oct 24 2018

Greg Adams

As enterprises turn to artificial intelligence (AI) to beef up business performance and drive competitive advantage, IBM is working to make analytics, data science and machine learning – the core of AI – more accessible and easy for any organization, large or small, via the cloud.

Best Practices for Email Automation

Oct 10 2018

Lewise Hiltz

The tools available today are highly effective, and the variety of technologies and capabilities keep growing, but email marketing is still the king of ROI in the marketing kingdom. In my opinion IBM Watson Campaign Automation is the leading email automation tool available to marketers today.

Sears Canada's departure has also boosted Simons

Mar 26 2019

Hollie Shaw

'Great time to be expanding': Old-school retailer Simons keeps faith in beautiful stores in Age of Amazon. Sears Canada's departure has also boosted Simons. Peter Simons, CEO of the 178-year old family run company, at best sounds cautiously optimistic about the industry's future.Clement Allard for National Post. We are private and we have the luxury and the DNA to work longer term. We are old-school merchants. 


Eight Ways AI Will Be Used In Marketing In 2018

Feb 27 2018

Sandra Peterson

In 2018, AI (Artificial Intelligence) will be at the forefront of major developments in marketing. As this emerging technology becomes more available to marketing professionals, here are a few capabilities adopters can expect over the months to come. AI has hit some rough patches in its early days. Some even consider it creepy. But for this consumer, B2B buyer, and marketer, AI will be a big win in 2018 — no matter what side of the campaign I’m on.