Watson Analytics is a self-service data analysis solution, in the cloud. It guides data discovery and predictive analytics with automatic visualizations and enables effortless dashboard creation, complementing IT-led analytics solutions, such as Cognos Analytics.
With Watson Analytics you can
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Put advanced analytics in the hands of business users
to easily overcome traditional barriers in analysis such as data modelling, report authoring and predictive skills.
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Demonstrate the agility needed in business today
and answer the hundreds of new business questions that arise weekly, identify insightful discoveries, and communicate the outcomes that need to be tracked and analyzed over the long-term using IT-led analytics.
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Ask business questions in users’ own words
to automatically get a visualization of the answers. A simple drag-and-drop user experience creates beautiful visuals that present data to its best advantage.
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Take action on insights
to learn what factors are most likely to influence outcomes. Define a target, such as customer churn, won deals or product quality, and see the top drivers associated with the outcome. Drill down to examine details.
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Tell a compelling story
Build a dashboard or an infographic and let the stories flow. Collaborate with colleagues to arrive at a decision that sticks and actions that are widely supported.
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Understand social media sentiments
Use Twitter hashtag analysis let you tap in via direct connection without having to import data.
See how Legends Hospitality uses data to create experiences that delight customers and drive revenue
“Watson Analytics empowers every type of person within Legends to harness data more effectively.”