IBM Watson Analytics for Social Media
Social media analytics technology that helps you achieve a holistic view of consumers, your market and competitors—all from millions of online sources.
Understand social behavior
Use visualizations of social data to measure consumer sentiment and evaluate trends, gauge the reactions to a product or event, determine the effectiveness of marketing campaigns and more.
Get more accurate insights
Extract multiple snippets of conversation from a single social post for a true picture of social sentiment.
Enrich your discoveries
Compare social media analytics results with other data sources for new insights derived from different views of information.
- Topics and suggestions, & Expand analytics horizons
- Themes and metrics & Automatic deliverables
- One-click analysis & Understand sentiment in detail
- Interact with social analytics & Follow suggestions to insights